doing good since 1971

goodness is in a bottle

made fresh by our Provender

100% non-gmo produce

gourmet and local cheeses

extensive bulk department

organic juice + smoothies

The Vitality Center

Nurture your mind, body, and soul.

Classes + Events

Cooking classes, yoga, and more!

Monthly Sales Flyer

Great deals on your favorite products!

Our Juice Bar & Cafe

Organic beverages made to order!

Featured Blog Posts

Delicious recipes, news, + more!

Welcome to New Morning Market!

OPEN EVERY DAY 8am-8pm

New Morning Market is an independently owned natural and organic marketplace in Woodbury, CT. We consciously stock sustainable products to support your healthy lifestyle, including wholesome prepared foods, local organic produce, special diet items, pasture raised meat, artisanal cheeses, and high-quality supplements and healthcare items.

Since opening our doors in 1971, we’ve become a community space to gather and connect—in our café over an organic smoothie or at a yoga class hosted by our Vitality Center. Come share with us!

VOTED BEST HEALTH FOOD STORE IN CT 6 YEARS RUNNING by CT Magazine

Featured Blog Posts

  • 5-Spice Shrimp with Mango-Carrot Slaw

    5-Spice Shrimp with Mango-Carrot Slaw

    You won’t be able to take your eyes off this beautiful dish! This 5-spice shrimp with mango-carrot slaw is not only a feast for the eyes, it’s packed with nutrients!       Ingredients: Dressing:   3 tablespoons plus 1 teaspoon rice wine vinegar 1 teaspoon coconut aminos or tamari 2 teaspoons pure maple syrup Continue ReadingRead More »
  • Grain-Free Avocado Sweet Potato Cake Bites

    Grain-Free Avocado Sweet Potato Cake Bites

    We love this recipe because we can sneak healthy fats from avocado plus fiber and antioxidants from sweet potato into a decadent chocolate treat without anyone knowing.       Ingredients: Cake Bites: ½ cup sweet potato purée (1 small sweet potato) or pumpkin purée 1 small avocado 2 eggs ⅓ cup honey 2 tablespoons Continue ReadingRead More »
  • Featured Non-Profit: Pups Without Partners

    Featured Non-Profit: Pups Without Partners

    Each month, we’re partnering with a different community non-profit for our Round-up for a Cause program. With each transaction, you can choose to round-up your total to the nearest dollar amount to donate. In February, your donations at the register will go to support Pups Without Partners! Pups Without Partners is a registered 501(c)(3) non-profit Continue ReadingRead More »
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