doing good since 1971

goodness is in a bottle

made fresh by our Provender

100% non-gmo produce

gourmet and local cheeses

extensive bulk department

organic juice + smoothies

The Vitality Center

Nurture your mind, body, and soul.

Classes + Events

Cooking classes, yoga, and more!

Monthly Sales Flyer

Great deals on your favorite products!

Our Juice Bar & Cafe

Organic beverages made to order!

Ice Cream Social

All proceeds benefit Safe Haven!

Welcome to New Morning Market!

OPEN EVERY DAY 8am-8pm

New Morning Market is an independently owned natural and organic marketplace in Woodbury, CT. We consciously stock sustainable products to support your healthy lifestyle, including wholesome prepared foods, local organic produce, special diet items, pasture raised meat, artisanal cheeses, and high-quality supplements and healthcare items.

Since opening our doors in 1971, we’ve become a community space to gather and connect—in our café over an organic smoothie or at a yoga class hosted by our Vitality Center. Come share with us!

VOTED BEST HEALTH FOOD STORE IN CT 6 YEARS RUNNING by CT Magazine

Featured Blog Posts

  • Chard + Berry Salad with Salmon

    Chard + Berry Salad with Salmon

    Full of summer flavors and textures that harmonize and contrast in all the right ways, this salad is simpler than it looks to toss together. Snip some fresh rosemary for the dressing and you’re on your way to a new favorite. Serves 4.       Ingredients: ¼ cup very thinly sliced shallots ¼ cup Continue ReadingRead More »
  • Chilled Watermelon Gazpacho

    Chilled Watermelon Gazpacho

    Cold soup? Don’t knock it till you try it! This gazpacho is refreshing and perfect for summer!  Watermelon gives it a gorgeous, unexpected color and a sweetness that works well with onion, pepper, and lime juice.       Ingredients:   1 small seedless watermelon(cubed) 1 cup cucumber (peeled, seeded, and finely diced) 1 red Continue ReadingRead More »
  • Local Stories: Cross Culture Kombucha

    Local Stories: Cross Culture Kombucha

    There’s something special about a glass of kombucha straight from the tap according to Liz and Ian Ceppos of Cross Culture Kombucha. In fact, this very notion transformed them from homebrewers to business owners. Ian first started making small batches of kombucha, a probiotic-rich fermented tea, on his kitchen counter. He brewed tea, inoculated it Continue ReadingRead More »
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  • Isn’t our crew the best? 🧡 You can join us! We’re always looking for good people with a passion for good food and are accepting applications for all positions! Apply at our customer service desk or email jobs@newmorn.com. Applications are available here! https://www.newmorn.com/join-our-crew/

  • Sweet deals! ☀️ See all of our Weekend Blowouts at: http://www.newmorn.com/specials/weekend-blowout-specials/

    http://www.newmorn.com/specials/weekend-blowout-specials/">

  • Please cut the grass near the vet and diner

  • Bring your knives, serrated knives, pizza cutters, scissors, food processor blades, and other edge tools to be sharpened on site by mobile knife sharpener Harper Keehn! 🔪 Please wrap knives in a dish towel secured with a rubber band and labeled with your name and contact number.

  • This Chard + Berry Salad with Salmon is full of summer flavors and simple to toss together! 🤩 https://www.newmorn.com/chard-berry-salad-with-salmon/

    Full of summer flavors and textures that harmonize and contrast in all the right ways, this salad is simpler than it looks to toss together. Snip some fresh rosemary for the dressing and you’re on your way to a new favorite. Serves 4.       Ingredients: ¼ cup very thinly sliced shallots ¼ cup...